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Homecare Owners Corner Pro

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94 episodes, 12+ agencies. How Homecare Owners Corner scales expert training for agency owners.

"Whether you're looking to grow, scale, buy, or sell your homecare agency, our members need real-world strategies they can implement immediately. Konstantly helps us deliver that training at scale."
Julio Briones · Founder & Homecare Business Strategist

Challenge

Homecare Owners Corner needed to scale their expert consulting and training beyond one-on-one sessions, delivering comprehensive business education to agency owners across the country.

Solution

Deploy Konstantly as their member training platform, offering structured courses on operations, marketing, recruitment, and compliance alongside AI-powered support tools.

Results

  • Training content accessible 24/7 to all members
  • Member engagement increased by 65%
  • Consulting time freed up for high-value strategy sessions

Julio Briones spent over two decades in the homecare industry before launching Homecare Owners Corner—a platform dedicated to helping agency owners build thriving, sustainable businesses. With a popular podcast reaching thousands of listeners and a growing consulting practice, he faced a familiar challenge: how do you scale expertise?

The limitation of one-on-one consulting

Briones Consulting Group built its reputation on personalized strategy sessions. Agency owners came with specific challenges—staffing shortages, compliance questions, growth plateaus—and left with actionable solutions.

But there are only so many hours in a day.

"Every agency owner I spoke with needed similar foundational knowledge. I was explaining the same operational frameworks, the same marketing strategies, the same compliance requirements. I needed a way to deliver that baseline so our consulting time could focus on what's truly unique."

The podcast helped—94 episodes of actionable advice reaching listeners nationwide. But podcasts are passive. Agency owners needed structured learning they could implement systematically.

Building a member training platform

Structured business education

Homecare Owners Corner Pro now offers comprehensive training tracks for agency owners:

Business development

  • Territory Analysis Introduction: Understanding your market and identifying opportunities
  • Pre-visit Planning: Preparation strategies for referral partner meetings
  • Business Developer Activity: Framework for planning and measuring marketing activities
  • Weekly Referral Partner Visits & Follow-Up: Building sustainable referral relationships

Marketing strategy

  • The Homecare Referral Flywheel: Creating self-sustaining referral systems
  • YouTube for Homecare Marketing: Leveraging video content for agency growth
  • Hospital Marketing for Homecare: Strategies for hospital discharge partnerships
  • Effective Lunch & Learn Strategies: Educational marketing that converts
  • Crafting a Compelling Value Proposition: Differentiating your agency

Operations and automation

  • Caregiver Automation Workflow: Streamlining caregiver communication
  • Client Automation Workflow: Automated follow-up sequences for leads
  • Building Homecare Schedules: Efficient scheduling practices
  • Effective Weekly Meetings Guide: Running productive team meetings
  • Workload Planning: Balancing capacity and growth

Compliance and HR

  • Compliance in Personal Care Agencies: Regulatory requirements and best practices
  • Hiring with Criminal Records: Best Practices: Legal considerations and fair hiring
  • Texas Non-Medical Homecare In-Service Training: State-specific caregiver certification

Growth and retention

  • Caregiver Retention: Strategies to reduce turnover
  • Expanding to Multiple Units: Scaling your agency footprint
  • Financial Metrics for Homecare: KPIs that matter for profitability
  • HRRP: Strategies for Reducing Hospital Readmissions: Positioning for value-based care

"Agency owners don't have time to piece together advice from dozens of podcast episodes. They need a clear path from where they are to where they want to be."

Templates and tools library

Beyond training, members access a library of operational resources:

  • Employment documentation and onboarding forms
  • Marketing materials and campaign templates
  • Compliance checklists by state
  • Financial tracking spreadsheets
  • Client assessment tools

These templates transform learning into immediate action.

AI-powered support

When questions arise between training modules or consulting sessions, members access 24/7 AI assistance:

  • Instant answers to common operational questions
  • Guidance on applying training concepts
  • KPI analysis and recommendations
  • Quick reference for compliance requirements

"Our AI doesn't replace expert consulting—it handles the routine questions so agency owners get answers immediately, and our consulting time focuses on complex strategy."

Scaling the community

From podcast to platform

The Homecare Owners Corner podcast created a community of agency owners seeking growth strategies. Konstantly transformed that audience into an engaged membership:

  • Podcast listeners convert to platform members
  • Training deepens concepts introduced in episodes
  • Community features connect agency owners nationwide
  • Weekly office hours complement self-paced learning

Tiered access for different needs

Members choose the level of support that fits their stage:

  • Monthly members: Core training access and community features
  • Annual members: Complete template library, priority support, and advanced analytics tools

Each tier delivers genuine value while creating sustainable revenue for continued content development.

The homecare expertise advantage

Industry-specific knowledge

Generic business training misses the nuances of homecare:

  • Caregiver relationships differ from typical employee dynamics
  • Compliance varies dramatically by state
  • Client acquisition requires trust-building with families
  • Scheduling complexity exceeds most service businesses

Homecare Owners Corner Pro delivers training built specifically for these realities.

Real-world experience

Julio Briones' two decades of homecare experience—and ongoing consulting with 12+ agencies—ensures training reflects current industry conditions:

  • Strategies tested in actual agency operations
  • Content updated as regulations change
  • Tactics proven across different markets
  • Lessons learned from both successes and failures

"I've made the mistakes so our members don't have to. Every training module comes from real experience helping agencies grow."

The results

Since launching their member training platform:

  • 24/7 access: Members learn on their schedule, not office hours
  • Higher engagement: 65% increase in member training completion
  • Efficient consulting: Strategy sessions focus on advanced challenges
  • Growing community: Podcast-to-platform conversion steadily increasing
  • Scalable expertise: Knowledge that once required 1:1 sessions now reaches unlimited members

"The Art of Failing Quickly means learning from others' mistakes so you succeed faster. Our platform delivers those lessons to every member, every day."

Where homecare owners gather

Homecare Owners Corner Pro has evolved from a podcast to a comprehensive platform where agency owners find the strategies, training, and community they need to build sustainable businesses. Konstantly powers the learning infrastructure that makes that transformation possible.